International Business goes to the Fairmont. Negocios internacionales va al Fairmont.

Today students of International business went to Fairmont Rey Juan Carlos I Hotel, where they had an encounter with guest speaker, Veronique Demers. Veronique is a communications director at Fairmont Rey Juan Carlos I. She talked about the brand, gave students a tour around hotel and presented a case study of challenges and new brand positioning of the hotel. After the visit, we stayed at the hotel lobby and calculated the break even point for our final project.

 

 

 

Today students of International Business went to Fairmont Rey Juan Carlos I Hotel, where they had an encounter with guest speaker, Veronique Demers. Veronique is a communications director at the hotel. She talked about the brand, gave students a tour around hotel and presented a case study of challenges and new brand positioning of the hotel. After the visit, the class stayed at the hotel lobby and calculated the break even point for their final project.

Hoy la clase de International Business ha ido al hotel Fairmont Rey Juan Carlos I, donde los alumnos se encontraron con un invitado especial: Veronique Demers.  Veronique es la directora de comunicaciones del hotel.  Ha hablado de la marca, dio un tour a los estudiantes por el hotel y presentó un estudio de los nuevos objetivos del hotel.  Después de la visita, la clase se ha quedado en el hotel para avanzar su proyecto final.